Smartphones now account for 27 percent of U.S. photography according to a study from The NPD Group. Up 10 percent over 2010, the increase in smartphone photography comes alongside a decrease—from 52 to 44 percent— in dedicated-camera photography.
“There is no doubt that the smartphone is becoming ‘good enough’ much of the time; but thanks to mobile phones, more pictures are being taken than ever before,” said Liz Cutting, executive director and senior imaging analyst at NPD. “Consumers who use their mobile phones to take pictures and video were more likely to do so instead of their camera when capturing spontaneous moments, but for important events, single purpose cameras or camcorders are still largely the device of choice.”
As individuals capture more of life’s moments in digital form, they’re creating larger and richer digital collections. This trend underscores the importance of planning for your digital afterlife.
